At the 2025 Telegraph Travel Awards, Emirates was once again crowned “Best Airline for Long-Haul Flights,” reaffirming its industry leadership. With its world-class service, expansive route network, and passenger-focused innovations, Emirates was selected by 20,000 Telegraph readers for this prestigious honour.
The award was received by Helen Breen, Emirates’ UK Sales Manager for Holidays, at the ceremony held at the Pompadour Hotel Café Royal in London.
A Constant Presence in Global Awards
In 2025, Emirates was also named “The World’s Most Recommended Global Brand” by YouGov — the only airline to rank in the top 10. In an international assessment in 2024 involving 90 airlines and over 30 evaluation criteria, from punctuality to loyalty programmes, Emirates was awarded the title of “World’s Best Airline.”

A Year Full of Innovations from Emirates
In the past year, Emirates introduced several enhancements for its passengers:
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Expanded route network to destinations such as Shenzhen, Da Nang, Siem Reap, Damascus, and Hangzhou
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New A350 aircraft launched on routes to 10 cities, including Edinburgh, Lyon, and Bologna
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61 aircraft upgraded as part of a $5 billion retrofit programme
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Business Class menu revamped with 18 new dishes and bespoke beverage pairings
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Skywards loyalty programme strengthened through new partnerships with Garuda Indonesia and AEGEAN
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Points conversion opportunities introduced with Marriott Bonvoy and ALL Accor
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Nine travel stores across Asia, Africa, and Europe reopened with a modern concept

Strong Presence in UK Operations
Emirates operates 133 scheduled flights per week to the UK:
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London Heathrow – 6 daily A380 flights
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Gatwick – 3 daily A380 flights
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Stansted – 2 daily flights
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Manchester – 3 daily A380 flights
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Birmingham – 2 daily flights (1 operated with A380)
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Newcastle, Glasgow, and Edinburgh – daily flights (Edinburgh served with A350)
Flight search volumes from the UK have seen a 12% increase, with long-haul destinations such as Australia, New Zealand, Japan, Sri Lanka, and Mauritius gaining notable interest.

Unmatched Comfort and Entertainment in the Skies
Alongside the hospitality of its multinational cabin crew, Emirates passengers enjoy:
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The award-winning ice entertainment system with over 6,500 channels
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Gourmet meals inspired by regional cuisines
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Spacious seating and enhanced cabin comfort for a superior travel experience



